Keep in touch
Even though your commission may have ended, it doesn’t mean your relationship with the client has to. If you shoot weddings, for instance, send the couple a custom-made anniversary card and send all your clients company branded Christmas cards. If you’re a social photographer, send your cards out by the latest the end of November, giving time for people to hire you for a portrait shoot before Christmas. Setting up an email newsletter is also an excellent way of keeping your business at the forefront of people’s minds: send them regular updates of your latest work with links to your website and blog.